Transcription: We've come to the Royal Society for the Protection of Birds, the largest wildlife conservation charity in Europe, to see how computers actually help people to run their business more effectively. Business? Well, the RSPB is a charity of course, but hardly the Tweeds and Green Wellies Brigade. With this impressive headquarters, 12 regional offices and close on a million members, the RSPB is run like any other modern business organisation. The RSPB is run like any other modern business organisation. And like any commercial operation, the RSPB is structured around key functions or departments. He ...
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